Resources

What Vicin connects to

Your accounts stay yours. Vicin connects to selected Google services with your permission. Authorized users can send changes to a connected Google Business Profile and replies to its reviews.

The Google and public data sources below are available in Vicin. Social Posts also connects Facebook Pages and Instagram accounts.

Google Business Profile

How it connects
You sign in to Google and approve access. Vicin then lists the locations that account is authorised to manage, and you pick the ones you want tracked.
What it reads
Call button clicks, website clicks, direction requests, and how often each location appeared on Search and on Maps.
What it writes
Vicin can send confirmed Business Profile changes, including listing details, photos, menus and booking links. An authorized user can also publish, edit or delete a reply to a Google review from Vicin.

Google Ads

How it connects
The same Google sign-in, with the ad accounts you choose to include.
What it reads
Spend, clicks and conversions by campaign, and the areas each campaign served.
What it writes
Nothing. No bid, budget or campaign is ever changed by Vicin.

Google Analytics

How it connects
The same Google sign-in, per property.
What it reads
What visitors did after they reached your site, and which visits were counted as conversions in your own setup.
What it writes
Nothing.

Search Console

How it connects
The same Google sign-in, per verified site.
What it reads
The searches your site appeared in, the position it held, and the clicks that followed.
What it writes
Nothing.

Local search results

How it connects
Nothing to connect. Vicin measures these for the locations you save.
What it reads
Your position across a grid of points around each location, and which businesses appear where you do not.
What it writes
Nothing. These are searches, not changes.

US Census

How it connects
Nothing to connect. Public data.
What it reads
Population, income and housing for the area each location serves.
What it writes
Nothing.

Not connected, and not planned quietly

Vicin does not connect to email, CRM, phone or point-of-sale systems, or to third-party social scheduling tools. Social Posts connects Facebook Pages and Instagram accounts directly.

Need something Vicin does not read?

Tell us which account matters most to you. It is the most useful thing you can send us while the product is still being built.

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